OUR PROMISE SugarShape's 5 'S'
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Size It finally fits with 70 bra sizes
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Support Strong support, even for large cups
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Style Modern designs for every occasion
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Service Free expert advice with heart
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Selflove Feel-good guarantee for your curves
FINALLY ME
We take you at your word! That's why we've based our new slogan, ‘Finally me!’, on feedback from our more than 500,000 customers. Many of our customers tell us that since they started shopping at SugarShape, they no longer have to compromise between sexy and comfortable and finally don't have to squeeze into bras that are too small or don't fit properly. Finally, everything fits! Finally, no more tugging! Finally, no more back pain! The word ‘finally’ appeared in most reviews, and we are delighted that Motsi Mabuse is also picking up on this in her first own lingerie collection with SugarShape and making a statement for perfectly fitting bras with ‘Ready to be Me’!
OUR VALUES
Be the Change
We are breaking new ground to revolutionise the world of bras. We work every day to improve ourselves and have the courage to constantly question the status quo.
We are Family
We stick together like a family and are very close to our customers. Team spirit and constructive exchange shape our relationships with each other. The satisfaction of our customers and our team is close to our hearts.
Self-love & Diversity
We want to help all women feel comfortable in their own bodies. We love and show women as they are, in all shapes and colours and without retouching. Tolerance and equality are also practised within our team.
Responsibility
We are authentic and take responsibility – for our work and the quality of our products, but also for our fellow human beings and the environment. ‘Be good to your body and the earth – you've only got one!’ Learn more about sustainability and social engagement at SugarShape.
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